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CEI 089: Working with Your Energy with Video Guru Gideon Shalwick
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Today’s podcast is a bit unusual. Our guest is Gideon Shalwick, the go-to guy for all things video. You may have heard of Splasheo or Veeroll. If you have, he’s the brains behind both businesses!

As you might expect, Gideon’s conversation with Danny starts out around the topic of video marketing. But then, about halfway through, the conversation does a 180 into productivity and getting the most out of your work day for your personality type. This is definitely one of the most interesting podcasts we’ve recorded recently!

Plus, we’ve included a free resource on how to bring your energy to your business.

So let’s get started! All you have to do is click the play button below.

Podcast runtime: 22 min 55 seconds | Transcript

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Project ABC: The Evolution of A Business Idea
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I joined Danny’s Audience Business Masterclass in 2013 which allowed me to create my own audience business empowering introverts, land an internship with one of my role models, and taught me how to stay disciplined. This post was written shortly after my internship at Quiet.

After a long day at Quiet I received an email from a subscriber: “When is Speak for the Meek launching?”

“2 weeks.” I replied.

That 2 weeks would never come.

There was no launch, just a broken vision of what could have been.

Speak for the Meek (my audience based business) was supposed to be a side-project during the school year and when I was interning over the summer. But each time I considered launching, I hesitated.

“I don’t like how my website navigates.”

“I just need to edit my launch posts some more.”

“I just need one more plugin.”

What was a dream of building a community for introverts to grow their voice turned into a nightmare for me. When people asked me how Speak for the Meek was going, I quickly changed the topic. Each time someone mentioned Speak for the Meek, it was a reminder of how I had let down my subscribers – as well as myself.

The problem wasn’t the Audience Business Masterclass – I will always attest that ABM has one of the best investments I have made. The knowledge I acquired from ABM helped me earn three internships, including the one I was working at over the summer.

Instead, low reader-to-subscriber conversion rates, ineffective guest posts, delayed launches, and inconsistent emails were all just symptoms masking a bigger, 5’6, 135 pound problem: me.

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7 Surprising Tips to Encourage Your Email Subscribers Buy More From You
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For a while now, you’ve been in the world of blogging.

You had a dream, a vision. Something you were so passionate about that you wanted to share it with the world.

You really want to help people who are in need of what you’re very good at, but you also want to make a decent living online while helping them.

Isn’t that true?

So right from day one, you began building an email list just like every expert out there says. A list you hope will empower you to live your dreams one day.

Then it was time to present your email list with your first paid offer. With enthusiasm and doubt combined, you anxiously waited to see what the results would look like. You couldn’t believe it! Your conversion rate was actually below 2 percent! It was frustrating to say the least.

Unless you’re offering a high end product, this could just be enough to throw in the towel.
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CEI 088: Strategies for Micro Business with Tara Gentile
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We are really excited about today’s podcast. Tara Gentile is tackling the difference between building the type of business that lets you do what you love, and a six or seven figure business.

Tara defines a micro business as a business that’s run by one individual, who may or may not have a team of contractors who work in the business. She’s here to teach us strategies to improve and sustainably grow and maintain your business.

Plus, Tara’s giving away a free map to get you started.

So let’s get started! All you have to do is click the play button below.


Podcast runtime: 20 min 43 seconds | Transcript

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Visual Customer Service in the Social Media Age [Infographic]
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If you needed to quickly learn how to fix a leaky faucet, would you reach for an in-depth instruction manual, or find a short tutorial video on YouTube? If you’re inclined toward the latter, then you’re in good company.

The US Department of Labor found that 65% of information people remember is information learned through a hybrid of oral and visual presentation, and most speculation suggests that our knowledge retention processes are becoming more visually-based.

So, for services reps, promoters, and content marketers, the next step in your online branding campaign may be to open up your social channels for customer service.  This post will serve as a guide to optimizing your social media for high quality customer support.

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