You’re starting to get regular, solid traffic. Your email list numbers in the thousands, and it’s steadily growing. You launched explosively and overcame many of the problems that plague online start-ups. You’re gaining recognition as an expert in your niche, and other bloggers are starting to ask if they can guest post on your site.
Everything’s going well. Momentum is building.
Then you wake up one morning to find that your hosting service has taken your whole website offline. They’ve received a complaint from a copyright holder that a guest post on your site was stolen from someone else.
Your entire business has just been cut off at the knees.
You’ve got to get your site back up — and fast.
How did this happen? And how can you prevent it from ever happening again?
Improving your relationship with your customers is definitely on top of most entrepreneur’s dream list. But how do you actually do it?
Scott Stratten, author of UnMarketing and UnSelling, has a few ideas. During his interview with Danny, Scott talks about where and how you should use social media, and how all the interactions you have with customers move them up or down the satisfaction grid.
Plus, Scott shares his own insights into what really matters when it comes to podcasting and blogging.
So let’s get started! All you have to do is click the play button below.
Podcast runtime: 21 min 09 seconds | Transcript
Editor’s Note: this post is the first post in a series on how to explosively grow your audience-based business. Hassan had so much to say on the subject that we asked him to write 3 in-depth posts all about how to grow your business!
Do you ever feel like your audience based business isn’t living up to its potential?
Your fingers ache from creating killer content, you’re burnt out from all the networking you’re doing, and your brain is numb from thinking of new ways you can help your audience.
But you still feel as if your business could be better. You feel as if your audience could be bigger, your relationships stronger, and your profits higher…
Yeah, you can work even harder and put more time in, but deep down, you know there’s got be another way, right?
In fact there are 17 simpler ways to grow your business, and you’re going to know all of them once you’re done with this post series.
If you want to blast yourself towards a larger audience, ramp up your number of clients, skyrocket your sales, and inject your business with a euphoric surge of explosive growth, keep reading.
You’re probably also thinking about how your business did this year, and what changes you’d like to make next year.
So, how did your revenue for this year look? How close did you come to reaching your goals?
In talking with many small business owners, I find that one of the biggest challenges they face is creating sustainable and realistic revenue goals, and then achieving them.
And there’s absolutely nothing more frustrating than starting the year with high expectations, big revenue goals, and a deep desire to massively increase the impact you’re making in your business and in the world – only to look back and see another year go by not quite hitting the mark.
Not only is it frustrating, it can be a really hard to keep motivated to dedicated yourself to yet another year, only to find yourself back where you started – oscillating between overworking without money in the bank to show for it, and underworking, wondering where all the good clients that will pay a decent wage are.
And if you’re anything like me and so many of the entrepreneurs I work with, you’re not in your business only for the money. You’re in it to make a big impact with what you do. You want to see a better world because of the work you do day in and day out. So not making your revenue goals, and not truly making the impact you want to make, is really a double-whammy.
What if you could find a way double, or even triple the number of dollars coming into your business without working more hours? And with that increased revenue, what if you could also exponentially increase the impact and results you’re able to deliver for every single client that worked with you?
I want 2015 to be the year in your business where you’re working less, earning more, and truly improving the quality of the lives you touch in your business.
Stay with me, as I unfold how this can happen for you. Let’s start with my top strategy to break free from “under-earning.”