Robert Steven Kaplan, Baker Foundation Professor at Harvard Business School, speaks of the importance of giving something of yourself, confiding something, when building relationships.
I’ll confide something right of the bat: I don’t care much for cutesy, gimmicky titles, which over-promise and under-deliver.
So permit me to explain what CPR is in the context of reaching your business goals and to make clear that I am not implying your goals are languishing on life-support.
CPR refers to Cultivating Positive Relationships, and it is the single biggest reason for the professional successes I’ve had. I’ll go so far to say, in fact, that I have fed my family on the strength of my ability to build relationships. I have attained executive leadership positions where the other applicants were at least as qualified, and I have enjoyed success in those roles because of CPR.
And for those writers/bloggers out there, I can tell you my own literary endeavors have effervesced exponentially because of CPR as well. Yes, you need to have good work, but that is only the beginning if you want to get published and get known.
I don’t think your goals are at death’s door. You are smart; you do good work. But whether it’s your small business, the book you’ve written or are writing, or whatever your goal, if things have not taken off the way you know they can, then CPR can breathe new life, give a jolt, and help your dreams take wing.